American River Nutrition Continues Efforts to Increase Industry Understanding of Vitamin E and Tocotrienols At Supply Side West

Hadley, Massachusetts (September 19, 2017) – As part of American River Nutrition’s drive to significantly improve the industry’s understanding of the difference between tocotrienols and other forms of vitamin E, the company will introduce a new trade show booth at Supply Side West, September 27 – 28, 2017 in Las Vegas, NV. Other components of American River Nutrition’s campaign include a new website, new logos,
and presentations to health care provider groups on current research into the different forms of vitamin E and their benefits and limitations by founder Dr. Barrie Tan, notable expert in the field of vitamin E tocopherols and tocotrienols.

The company is working to differentiate the two subgroups of vitamin E, and the sources and compositions of tocotrienols. Recent discoveries highlighted include alpha- tocopherol interference with tocotrienol functions, along with the anti-inflammatory properties observed with tocotrienol application in cardiovascular and metabolic disease, cancer, bone disorder and radiation exposure.

“Research has identified tocotrienols as providing some significant benefits on inflammatory disorders such as cardiovascular disease and cancer. Studies have also found that alpha-tocopherol appears to undercut the benefits of other forms of vitamin E, and product formulation doesn’t yet take that into account,” said Dr. Tan. “It is our mission to increase industry understanding and use of tocotrienols, and thus have a positive impact on human health.”

About American River Nutrition

American River Nutrition, founded in 1998, is the producer of DeltaGold® tocotrienols, the most beneficial form of Vitamin E for cardiovascular health, as well as other health benefits. The company is led by Dr. Barrie Tan, a pioneering scientist and researcher credited with identifying the primary sources of plant-based tocotrienols, including rice, palm & the virtually 100% tocotrienol producing annatto plant. American River products are produced in Hadley, MA using a proprietary process leading to the purest form of natural tocotrienols available.


Media Contact:
Suzanne Shelton